Newsmakers

Our people and our network are constantly in the news. Find out what the hot topics are at RAPP.

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October 20, 2021

Saving the planet with labels: can tags and accreditation change the sustainability game?

October 20, 2021

Sustainability, many are realizing, is not just a trend; it’s an increasingly essential element of any agency or brand’s offering.

October 15, 2021

WE NEED A DATA REVOLUTION NOW TO HELP GET THE TRAVEL INDUSTRY BACK ON ITS FEET

October 15, 2021

After the travel industry took at battering during Covid, Kate Amos, head of experience sciences at RAPP UK explains how data is the key to getting it back on top.

October 12, 2021

How do you solve a problem like... navigating around national identities?

October 12, 2021

Chaaya Mistry discusses how marketers can navigate and engage with patriotic feeling in their comms.

September 21, 2021

On Zoom or in the room? Brains behind adland’s major account reviews on future of pitching

September 21, 2021

What lessons have been learned from 18 months of remote reviews? Gabby Ludzker shares her POV with The Drum.

September 13, 2021

RAPP and Samsung UK Create Unique Data-Driven Campaign

September 13, 2021

Hyper-targeted campaign uses real people's fitness accomplishment's tracked through Strava.

August 31, 2021

How do you solve a problem like... making staff feel safe enough to return to the office?

August 31, 2021

Laura Sherwood and other ad execs weigh in with The Drum.

August 02, 2021

The ‘cookie apocalypse’ will improve the future of marketing

August 02, 2021

Shiona McDougall on how the death of the cookie could improve relationships between brands and consumers.

June 29, 2021

Cannes juror reflections: humor in short supply as brands join 'purpose parade'

June 29, 2021

Campaign spoke to members of the jury to see how this year's winners caught their eye.

May 17, 2021

Samsung Galaxy A52 5G campaign by RAPP on TikTok

May 17, 2021

RAPP is behind a new UK campaign for the Samsung Galaxy A52 5G smartphone aimed at British Gen Zers.

May 14, 2021

RAPP creates targeted campaign for Samsung Galaxy Smartwatches

May 14, 2021

RAPP devised a highly targeted campaign to promote Samsung’s Smartwatches, Galaxy Watch3 and Galaxy Watch Active2.

May 10, 2021

RAPP UK creates wine cellar walk campaign for Laithwaite's Wine

May 10, 2021

Following the success of last year’s “Get that wine cellar feeling”, UK wine retailer Laithwaite’s Wine has launched a new wine cellar walk ad campaign for the summer.

April 13, 2021

Pandemic induced financial anxiety means Brits set to spend less

April 13, 2021

New research from RAPP and Code reveals UK consumers are planning to spend less this year across six key sectors: travel, luxury, retail, automotive, technology and financial services.

April 08, 2021

The future of work: more playtime?

April 08, 2021

Shiona McDougll explores the benefits of playtime and how remote working has been lost moments of play with Campaign.

February 23, 2021

How do you solve a problem like... gender stereotypes in advertising?

February 23, 2021

Chaaya Mistry shares what RAPP's been doing to tackle the use of gendered stereotypes in The Drum's weekly Problem Solving series.

February 18, 2021

Why retail banks should pay close attention to the Gamestop saga

February 18, 2021

RAPP UK's Richard Colvile on the power of blending technology with exceptional banking experiences to satisfy the rising demand from consumers

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