April 05, 2023
RAPP UK has created a campaign to drive awareness for mothers2mothers, a health charity working across 10 sub-Saharan African countries.
The campaign, ‘Don’t Buy It’, revolves around a special stall set up in a bustling Ghanaian marketplace. The intent is to bust the myths and misinformation surrounding sexual health, HIV, and pregnancy common among young people in Ghana. These myths contribute to challenges including unacceptably high rates of HIV and unintended pregnancies, which in turn hold young people back from achieving their full potential.
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