March 28, 2016
On March 24th, RAPP LA left the ADDY Awards with full hands after winning a total of 31 awards – the most won, to date, by a U.S. office!
Our RAPP LA teams really flexed their creative muscles to bring home these honors, and the work they put in showed. Categories in which our work was recognized run the gamut! We snagged awards for illustration, motion graphics, cinematography/shot production, ambient media, innovative use of interactive/technology and GPS/location technology, just to name a few.
As RAPP’s creative prowess continues to evolve, wins like these underscore the importance of understanding that creativity comes from everywhere, in a multitude of shapes and forms. It’s not just about the traditional, one-size-fits-all writing and design anymore. Data, production, long-form branded content and graphics are just a few of the focal-points in the exciting new frontier of brilliant creative, and RAPP Is poised to take them by storm.
And if you’re keen for the finer details…
RAPP won Silvers for both their RAPP.com rebranding submission, in “Business-to-Business Website,” and their RAPP.com Vision Video submission, in the “Advertising Industry Self-Promotion Film/Video/Sound” category. They also brought home Bronze awards for RAPP’s overall rebranding elements, in the “Advertising Industry Self-Promotion Brand Elements” category and for RAPP’s rebranded logo design, in the “Logo Design” category.
Toyota brought in a total of nine awards for several campaigns; “Toyota Power Up! With Jan,” “Toyota 4Runner Choose your Wild DM,” and “Toyota 4Runner Choose Your Wild 3D Virtual Test Drive.”
Rides For Parkinson’s won a total of six awards for their breakthrough mobile app.
Halo Circus won five awards for their work with RAPP on the “Do You Believe in Shame?” music video.
Finally, Water Warriors, by RAPP LA’s 2015 Summer Interns, won seven awards for their “Water Warriors: Fighting California’s Drought” entry.
Congrats to all of our big winners!