Our people and our network are constantly in the news. Find out what the hot topics are at RAPP.
He explains why brands can't choose between the two, but must leverage them both, to be most impactful.
How turning data into persuasion can increase sales growth by double digits.
Rowe joins RAPP UK as Head of Marketing Sciences.
Learn how analytics can be used to transform marketing with SmartInsights.
She joins as LA's SVP, Experience Analytics, further beefing up RAPP US' analytics capabilities across the network.
Vignesh Clingam, SVP, Decision Sciences, RAPP Dallas, discusses the advantages of cloud-based analytics for marketers.
RAPP LA places 7th in a competition to create the most accurate model to predict customer expected value.