December 27, 2017 under
PERRI GRINBERG, RAPP US, ON DRIVING TALENT AND CLIENT ENGAGEMENT WITH TALENTCULTURE
"Happy employees lead to happy clients. Knowing that, why do so few companies focus on employee engagement?
At my company, we prioritize employee engagement for two reasons: First, disengaged employees are less productive at work, lowering the quality of deliverables and harming the company’s culture and reputation; and second, disengaged employees present themselves poorly to clients, creating negative impressions and reducing conversions.
To avoid a destructive company culture and disappointed clients, leaders should focus more on engaging their employees. Not only will this lead to greater efficacy and efficiency in the workplace, but it will also bolster client engagement and, by default, company success."
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